Rotation5 · Est. 2017
5

The Fifth Rotation

Reeves Xavier

AI-Native Product & Engineering Leader

Founder-operator building AI products that turn messy, real-world workflows into experiences people can trust. Twenty-five years across S'moresUp, Microsoft, PayPal, and Intuit — and the last eight owning product and engineering from zero.

Open to founding & early-stage product roles in applied AI

Why "Rotation5"

Four rotations taught us to swim. The fifth, we jumped on our own.

Rotation5 takes its name from PayPal's Technology Leadership Program — four six-month rotations built to forge the company's next generation of leaders. My cofounder Priya Rajendran and I were in the inaugural class of nine.

In April 2017 we gave ourselves a fifth rotation: no cohort, no corporation, no safety net — just a self-imposed six months to build something that mattered. Curiosity gave the start, necessity kept us focused, and the network we'd built kept us afloat.

"We were in the middle of the ocean, and this time, we jumped voluntarily."

That rotation became S'moresUp — and the operating instinct behind everything I've built since. Today I apply that same founder-level judgment to AI-native products, platforms, and teams.

Read the full origin story on Medium


Track Record

260K+
families on S'moresUp, built from zero
2×
Apple App of the Day, plus a Developer Spotlight
1 of 9
PayPal Technology Leadership Program, inaugural cohort
1 US
patent granted — task-to-value digital wallet

Elsewhere